Blog

Color Marketing Group

May 2nd, 2014

Through its VP of design, Patrick Mainville, ALTO is a member of Color Marketing Group.

In the man-made world, the right color conveys an image, sets a mood, and defines a style. It can even suggest a price point. CMG World Palettes help us determine which color is right for a given application. Their forecasts relate to all industries including recreation, consumer goods, technology, transportation, health care and public spaces.

Founded in 1962, CMG is a not-for-profit, international association of design professionals involved in the use of color. Their members interpret, create, forecast, and select the right colors in order to enhance the function, salability and quality of manufactured goods.

Color Marketing Group

Share this content